Sustainable packaging design, strategy, claims and compliance for FMCG brands, giving you the know-how to do good.
Services for
brands
Are you ready to elevate your brand with circular packaging solutions and authentic communication that enable you to thrive in today’s regulatory landscape?
As regulations tighten and consumer expectations rise, FMCG brands have a unique opportunity to lead with circular and sustainable packaging solutions. But navigating packaging legislation, aligning teams, and avoiding greenwashing can feel overwhelming.
At philo & co we aim to simplify circularity. With over 15 years’ experience supporting global FMCG brands, we deliver end-to-end support in sustainable packaging design, strategy, claims and compliance. We help you go beyond recyclability- building impactful packaging solutions that reduce environmental impact, meet regulations, and communicate with confidence. From circular design and supplier engagement to accurate claims and regulatory alignment, we’re here to guide you at every step.
Our areas of expertise
✓ Sustainability claims
✓ Sustainability positioning
✓ Ideation and innovation workshops
✓ Team training
✓ Packaging audit & recommendations
✓ APCO & packaging regulation compliance
✓ Packaging strategy
✓ Supplier engagement & assets
At philo & co we aim to simplify circularity. With over 15 years’ experience supporting global FMCG brands, we deliver end-to-end support in sustainable packaging design, strategy, claims and compliance. We help you go beyond recyclability- building impactful packaging solutions that reduce environmental impact, meet regulations, and communicate with confidence. From circular design and supplier engagement to accurate claims and regulatory alignment, we’re here to guide you at every step.
Ask Pip - Get instant clarity
A focused 60-minute consult for FMCG brands needing quick answers on packaging design, claims or compliance.
Packaging Support - expert help on hand
Ongoing access to packaging sustainability expertise or packaging experts to deliver projects.
Packaging Impact Assessment - uncover your blind spots
A packaging audit that assesses your impact, recyclability and on-pack claims to uncover risks, highlight gaps, and pinpoint opportunities for improvement.
Packaging Strategy - make your packaging future-ready
A transformative program that builds a clear, actionable roadmap to align your packaging, claims, and sustainability goals with circular packaging principles and regulatory requirements.
Ask Pip - Get instant clarity
Need quick, expert insight on a packaging dilemma, claim, or regulatory query?
Ask Pip gives you fast, focused guidance. Perfect for navigating packaging design decisions, on-pack claims, material recyclability, or emerging regulations.
We cut through the noise. You’ll get fast, honest answers backed by real-world FMCG experience, so you can move forward with clarity, not guesswork.
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✓ 60-minute consultation with a circular-packaging expert
✓ 1-page summary report with tailored next steps and resources
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✓ Clear, brand-specific advice you can act on immediately
✓ Confidence to move forward with packaging decisions
APCO reporting and future-proofing packaging for Bulla
“philo & co are a trusted partner to Bulla and offered strategic guidance for our APCO Annual Report and Action Plan. With Pippa’s guidance, we transitioned to the new reporting requirements accurately and detailed our implemented initiatives. Our Action Plan outlines steps for improving our internal packaging procurement strategies and supplier engagement. We look forward to continuing to collaborate with philo & co to implement these steps.”
Jenny Downey, Sustainability Manager, Bulla
Packaging Support - expert help, on hand
Need packaging sustainability expertise but don’t have in-house capacity or capability? We’re your flexible, go-to team.
Perfect for brands needing ongoing guidance or hands-on delivery, whether it's packaging strategy, APCO compliance, or help developing assets like guidelines and policies.
We become an extension of your team, offering flexible, expert support you can trust, no fluff, no lag time, just real progress when and where you need it.
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✓ A choice of monthly retainers (starting from 10H/month) or project-based collaboration.
✓ Expert input on packaging design, strategy, claims, supplier engagement, and regulatory requirements.
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✓ Trusted support to keep your packaging projects moving
✓ Extra capacity to deliver sustainability goals— without building a new team
✓ Confidence your work is aligned, credible, and compliant
Sustainable Packaging Guidelines to transform Freedom’s sustainable packaging journey
“Our collaboration with Pippa has been a transformative journey for both our Freedom to Green team and our sustainability initiatives. Pippa's engagement with our team has been exemplary, fostering an environment rich in creativity and mutual respect. Together, we've developed Sustainable Packaging Guidelines for Homewares. These will revolutionise our packaging design and set a new standard in our industry. The impact of these changes is profound, aligning perfectly with our sustainable packaging goals and paving the way for significant environmental benefits.”
Zoe Hertelendi, Managing Director, New Zealand, Freedom
Packaging Impact Assessment - uncover your blindspots
Not sure if your packaging meets recovery requirements or if your on-pack claims hold up?
This assessment gives you the clarity and direction you need to move forward with confidence.
Ideal for brands wanting to evaluate the sustainability of their packaging, identify risks, and uncover sustainable packaging solutions to improve design, materials, recovery pathways or claims.
We don’t just audit, we translate the findings into action. Our insights reflect real recovery systems, regulatory realities, and what matters to your brand.
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✓ Kick off meeting and RFI
✓ Packaging data, design, material & recyclability assessment
✓ On-pack claims and logo assessment
✓ Sector benchmarking (formats, materials and sustainability performance)
✓ Regulatory compliance snapshot highlighting risks & opportunities
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✓ Summarised Action Plan Report
✓ A clear understanding of your packaging and claims risks.
✓ Prioritised, action‑oriented recommendations to drive immediate impact.
✓ Confidence to overcome your blindspots and align with regulatory requirements
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✓ Lifecycle assessment
✓ Brand claims audit (off-pack)
Sustainable packaging that offers meaningful moments of self-care with Stray Willow Wellness
“philo & co have been amazing to work with- Pippa is incredibly thorough. We would highly recommend philo & co to others looking to audit their packaging and work toward a circular framework for their business.”
Alysha Hack - Managing Director, Stray Willow Wellness
Packaging Strategy - make your packaging future-ready
Ready to align your packaging with evolving regulations, circular design, and brand sustainability goals?
Packaging is no longer just a functional asset, it’s a driver of brand trust, compliance, and sustainability performance. Our packaging strategy program helps FMCG brands build a clear, future-focused packaging roadmap that aligns internal teams, meets regulatory requirements, and unlocks opportunities for circularity.
We don’t just develop strategy, we help your packaging perform. From materials and recovery to messaging and compliance, we turn sustainability goals into packaging that builds trust, meets regulations, and delivers real impact.
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✓ Packaging & claims impact assessment & summary report
✓ Packaging data collection templates & analysis
✓ Supplier engagement tools & assets
✓ Sustainable packaging framework (vision, focus areas and goals)
✓ Sustainable packaging recommendations and roadmap
✓ On-pack sustainability communication strategy for greenwash-free claims
✓ Team training on circular packaging and sustainability principles
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✓ Strategic clarity on what to change, and why
✓ A clear, actionable roadmap that aligns design, compliance and claims
✓ Tools to improve supplier collaboration and internal alignment
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✓ Lifecycle assessment
✓ APCO onboarding, compliance and reporting support
Not sure what’s right for you? Book a free discovery call to discuss your needs and we’ll recommend a package or tailor a support project to fit your goals.
9.3/10
Impact of collaboration
average rating across clients surveyed
9/10
Value for money
average rating across clients surveyed
9.6/10
Impact of training
average rating
philo & co is part of a growing group of designers, design studios, agencies and institutions here to declare a climate and ecological emergency.
